I work in sales and marketing. It can be a very unstable job to have. Have you ever worked in sales?
I am an expert on marketing.
Are you really? What kind of products do you market?
Mostly sports products.marketing can be defined as ""the management process that seeks to maximise returns
Yes, that is technically the definition. Marketing can be fun, but it can also be depressing if you don't meet your quota.
From a Sales process engineering perspective, marketing is ""a set of processes that are interconnected and interdependent with other functions.It depends on the context.
Yes, I suppose it does depend on the context. I used to sell health insurance policies, and at one time I sold magazines through cold calling. Those jobs aren't fun.
Another context is the value-based marketing which states the role of marketing to contribute to increasing shareholder value.