Marketing refers to the study of exchange relationships.
what is the main goal of marketing?
To create and satisfy the customer to purchase goods.
is marketing a truthful practice, or is it commonly deceptive
The term originally came from going to the market with goods for sale, but I agree - it can be commonly deceptive.
what is guerilla marketing?
Apparently it's a film by Jayantha Chandrasiri
It seems like a lot of companies are intentionally using bad press to get free marketing
I agree, they seem to feed off of it. Social media is playing a huge role with marketing now
do you think that is a good thing or a bad thing for consumers?