It seems that been an infuencer marketer has become quite popular.
Hmm...An influencer marketer? Is that like someone who makes content on YouTube or Instagram?
Yes, but it is also a form of marketing were the focus is placed on the influential people rather than the target market.
Interesting...Do you happen to have any examples of an influencer marketer? It would be interesting to make a living doing something like that...
Well what they do is try to identify individuals that have influence over potential buyers and orient marketing through them.  So you need first gain influence to be one.
I see...but you don't necessarily have to be a celebrity or anything? You just have to have influence over a lot of people or have "followers"? 
Exactly, maybe people like folllow your blog or something.  Influencer content can be framed as testimonial advertisement, like many do.
Ohhh...meaning like, companies send free products to influencers in order to get them to provide feedback on it? That's really clever...it's almost like the company doesn't have to pay much to advertise with influencers...